When it comes to horse racing, online bookmakers are incredibly competitive, which means that each will have their own special deals and offers.

With that in mind, it’s important to search for the very best deal on the various betting sites, and it’s important to remember that the odds and offers will vary depending on the kind of bet that you want to make.

For instance, money-back specials are favoured by PaddyPower and William Hill. On the other hand, both Paddy Power and Coral provide free weekly bets to their most loyal customers.

Lastly, if you’re looking for a juicy welcome offer, nearly all betting sites offer them, but you will have to decide which one you prefer based on the promotion.

Generally, there are four elements to consider if you’re looking to bet on horse racing:

Are there offers for new customers?
Are there offers for existing customers?
What are the betting odds?
Are there live streaming options?


Horse racing offers for new customers

As mentioned earlier, nearly all online bookmakers offer deals and promotions for new customers looking to bet on horse racing. Find some of the most prominent below:

  • bet365: Bonus Code
  • 10Bet: Welcome Offer & Code
  • Ladbrokes: Welcome Offer & Promo Code
  • MansionBet: Welcome Offer & Promo Code
  • William Hill: Welcome Offer & Promo Code
  • Betfred: Welcome Offer & Promo Code
  • Betfair: Welcome Offer & Promo Code
  • SportNation: Welcome Offer & Promo Code
  • Paddy Power: Welcome Offer & Promo Code


Horse racing offers available to existing customers

At OddsFactory, we scour the internet every day for fresh deals, offers, and odds, which means that we are one of the very few betting comparison sites that can provide you with the best and most accurate information. Take a look below at some of the types of deals you can get as an existing customer:


Money-back offers

If you’ve lost money on a bet, but meet certain conditions set out by a bookmaker, you could receive your money back.

For example, if your horse loses, but does so by an incredibly close margin, you could get back your original bet.

Over the last year, we saw a great many online bookmakers make these kinds of deals. Paddy Power, for instance, offered customers money back if a particular horse won, while Betfred gave you money back if your horse lost by a neck or less.

Bear in mind, however, that the money you receive back is always awarded as a free bet. Wagering requirements will also apply.


Bets that win free bets

Although this type of bet is less common these days, sometimes bookmakers offer a free bet when a person wins on a previous bet.

Unibet offers free bets at big meets such as Cheltenham. bet365 is the only bookmaker known to offer this type of reward on a regular basis.


Free loyalty bets

If you bet with the same bookmaker on a regular basis, you might fit the criteria to receive free bets.

Both Paddy Power and Coral offer regular rewards to customers that bet on a weekly basis, including if they bet on horse racing.

The only caveat to this kind of deal is that, generally, a person will have to bet at least £25 per week.


Best odds guaranteed

As a seasoned better, you’re probably aware that the odds change every single minute. This makes it hard to get the best possible odds for your bet unless you are offered with a “best odds guarantee”.

With this kind of offer, if the starting price of the horse is better than the odds you backed it at, you will be paid with the starting price odds.

This is also known as a “BOG”, and is provided by the majority of bookmakers, although it is not guaranteed.


How do I find the best horse racing odds?

As we’ve just explored, finding the best horse racing odds is hard, as they change every single minute.

With this in mind, we always advise people to use betting comparison sites in order to get not only the very best odds, but also the most lucrative offers and promotions.

This is especially useful if you have multiple accounts across online bookmakers, as you will easily find and place a bet on the best bookmaker at that time.

For horse racing, however, it is generally thought that Betfair, Bet Victor, and bet365 have the best odds.


What about horse racing streaming?

Many bookmakers offer horse racing streams for customers that have placed bets.

Bear in mind, however, that although these streams are often at the forefront of technology, they can still lag by as much as five seconds.

This means that anyone watching via a stream could be at a disadvantage to those watching live or on television.

If you are looking to place live bets, therefore, we do not recommend you do it via an internet stream.

Usually, customers will have to make at least a £1 bet to view a live stream, which can be found at the following sites:

  • Bet Victor
  • Coral
  • Unibet
  • William Hill
  • bet365
  • Betfair
  • Ladbrokes


To conclude

The best odds and offers available to you will depend on the type of bet you want to make, alongside the kind of relationship you have with the bookmaker, if you have one at all (which could work in your favour).

Remember to use online odds tools and calculators that can help you find the very best and most up to date horse racing odds.

That said, when it comes to horse racing, bet365 tends to have both the best odds and offers than any other online bookmaker.